{"id":993,"date":"2026-10-17T14:02:32","date_gmt":"2026-10-17T14:02:32","guid":{"rendered":"https:\/\/iwand.style\/blog\/?p=993"},"modified":"2026-10-25T09:34:30","modified_gmt":"2026-10-25T09:34:30","slug":"complete-the-look-shopify","status":"publish","type":"post","link":"https:\/\/iwand.style\/blog\/complete-the-look-shopify\/","title":{"rendered":"How to Add Complete the Look on Shopify to Raise Average Order Value"},"content":{"rendered":"\n<div class=\"wp-block-group iw-guide is-layout-flow wp-block-group-is-layout-flow\">\n\n\n<figure class=\"wp-block-image size-large iw-banner-m\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1856\" height=\"2304\" src=\"https:\/\/iwand.style\/wp-content\/uploads\/2026\/10\/complete-the-look-shopify-banner-mobile.webp\" alt=\"Phone showing a product page with a Complete the look block under the dress, to show that pairings finish the outfit on the product page.\" class=\"wp-image-1017\" srcset=\"https:\/\/iwand.style\/wp-content\/uploads\/2026\/10\/complete-the-look-shopify-banner-mobile.webp 1856w, https:\/\/iwand.style\/wp-content\/uploads\/2026\/10\/complete-the-look-shopify-banner-mobile-242x300.webp 242w, https:\/\/iwand.style\/wp-content\/uploads\/2026\/10\/complete-the-look-shopify-banner-mobile-825x1024.webp 825w, https:\/\/iwand.style\/wp-content\/uploads\/2026\/10\/complete-the-look-shopify-banner-mobile-768x953.webp 768w, https:\/\/iwand.style\/wp-content\/uploads\/2026\/10\/complete-the-look-shopify-banner-mobile-1237x1536.webp 1237w, https:\/\/iwand.style\/wp-content\/uploads\/2026\/10\/complete-the-look-shopify-banner-mobile-1650x2048.webp 1650w\" sizes=\"(max-width: 1856px) 100vw, 1856px\" \/><\/figure>\n\n\n\n<div class=\"iw-label\"><span class=\"iw-chip\">Styling Score factor AOV-01 \u00b7 AOV<\/span><span>By Toktam<\/span><span>Updated Oct 19, 2026<\/span><span>Tools checked Oct 19, 2026<\/span><\/div>\n\n\n\n<div class=\"wp-block-group iw-glance is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph iw-k\">At a glance<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Complete the look on Shopify means every product page suggests the pieces that finish the outfit. Pick two to four pairings for each best seller, add them as Complementary products in the Search &amp; Discovery app, and show the block on your product page. Shoppers then add more pieces per order, which raises AOV.<\/p>\n\n\n\n<div class=\"wp-block-group iw-pills is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Time:<\/strong> about 3 hours<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Cost:<\/strong> free<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Developer:<\/strong> not needed<\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">A shopper adds a dress to her cart and leaves. Nothing on the page showed her the jacket, shoes and bag that would finish the outfit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Complete the look is a product-page section that suggests the pieces that finish the outfit around the item the shopper is viewing. It grows AOV, the stage that measures average order value, by turning one item into a full outfit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This guide is about the same pairing for every shopper on a product page. To sell a whole look from a look page, read <a href=\"https:\/\/iwand.style\/blog\/shopify-fashion-store-growth-styling\/\">Shop the Look on Shopify: How to Sell the Whole Outfit and Raise Order Value<\/a>. The look-page build is in <a href=\"https:\/\/iwand.style\/blog\/shoppable-lookbook-shopify\/\">How to Build a Shoppable Lookbook on Shopify That Keeps Shoppers Exploring<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-group iw-pillar is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Part of <a href=\"https:\/\/iwand.style\/blog\/shopify-fashion-store-growth-styling\/\">Grow Your Shopify Fashion Store with Styling: Salesperson to Stylist<\/a>, our guide to turning a Shopify fashion store from a salesperson into a stylist.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>In this guide<\/h2><nav><ul><li class=\"\"><a href=\"#why-complete-the-look-raises-aov\">Why does Complete the Look raise average order value?<\/a><\/li><li class=\"\"><a href=\"#what-complete-the-look-looks-like\">What does a finished Complete the Look section look like?<\/a><\/li><li class=\"\"><a href=\"#check-your-store-in-two-minutes\">How do I check my store in two minutes?<\/a><\/li><li class=\"\"><a href=\"#add-complete-the-look-by-hand\">How do I add Complete the Look by hand in Shopify?<\/a><\/li><li class=\"\"><a href=\"#add-complete-the-look-with-an-ai-agent\">How do I add Complete the Look faster with an AI agent?<\/a><\/li><li class=\"\"><a href=\"#keep-complete-the-look-up-to-date\">How do I keep Complete the Look up to date?<\/a><\/li><li class=\"\"><a href=\"#which-apps-can-help\">Which apps can help you add Complete the Look?<\/a><\/li><li class=\"\"><a href=\"#personal-layer\">Complete the look is the same for every shopper.<\/a><\/li><li class=\"\"><a href=\"#how-long-it-takes-and-what-it-costs\">How long does it take and what does it cost?<\/a><\/li><li class=\"\"><a href=\"#how-to-know-its-fixed\">How do I know Complete the Look is fixed?<\/a><\/li><li class=\"\"><a href=\"#where-does-this-fit-in-aov\">Where does this fit in AOV?<\/a><\/li><li class=\"\"><a href=\"#complete-the-look-faq\">What else do founders ask about Complete the Look?<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n<div class=\"wp-block-group iw-vs is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group iw-vs-a is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph iw-lab\">A salesperson<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">lets each product page stand alone and hopes the shopper builds the outfit.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group iw-vs-b is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph iw-lab\">A stylist<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">finishes the outfit on every page with the pieces that belong with it.<\/p>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"why-complete-the-look-raises-aov\" class=\"wp-block-heading\">Why does Complete the Look raise average order value?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">Complete the Look raises average order value because it puts the next piece in front of the shopper at the moment she decides, so the order holds two or three items instead of one.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The shopper already trusts the item she is viewing. A suggestion from the same brand, styled to go with it, is the easiest second item to say yes to.<\/p>\n\n\n\n<div class=\"wp-block-group iw-stat is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph iw-n\">26%<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Of revenue came from visits where the shopper clicked a product recommendation, even though those visits were only 7% of all visits, in data from more than 150 million shoppers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph iw-from\">Source: <a href=\"https:\/\/salesforce.com\/content\/blogs\/us\/en\/2017\/11\/personalization-in-shopping-report.html\" target=\"_blank\" rel=\"noopener\">Salesforce, 2017<\/a>, Personalization in Shopping report<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group iw-stat is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph iw-n\">68%<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Of desktop ecommerce sites in Baymard\u2019s product page benchmark fail to give shoppers enough information in their cross-sell suggestions, such as a full title, a price or ratings.<\/p>\n\n\n\n<p class=\"wp-block-paragraph iw-from\">Source: <a href=\"https:\/\/baymard.com\/blog\/product-page-suggestions-information\" target=\"_blank\" rel=\"noopener\">Baymard Institute, 2021<\/a>, 6 List Item Attributes to Include for Cross-Sell Recommendations<\/p>\n<\/div>\n\n\n\n<h2 id=\"what-complete-the-look-looks-like\" class=\"wp-block-heading\">What does a finished Complete the Look section look like?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">A finished Complete the Look section sits under the add-to-cart button, shows three or four pieces that style with the item, and lets the shopper open every piece.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Easy to find:<\/strong> a pairing section on every best-selling product page, visible without a tap.<\/li>\n\n\n<li><strong>The right pieces:<\/strong> two to four pieces from other categories that make an outfit, not near copies of the item.<\/li>\n\n\n<li><strong>Ready to buy:<\/strong> each piece shows a photo, a full title and a price, and is in stock.<\/li>\n<\/ul>\n\n\n\n<h2 id=\"check-your-store-in-two-minutes\" class=\"wp-block-heading\">How do I check my store in two minutes?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">You can check Complete the Look in two minutes by opening three best sellers on your phone and scrolling below the add-to-cart button.<\/p>\n\n\n\n<ol class=\"wp-block-list iw-steps\">\n<li><strong>Open three best sellers on your phone<\/strong>Scroll below the add-to-cart button and look for a section such as \u201cComplete the look\u201d or \u201cPairs well with\u201d.<\/li>\n\n\n<li><strong>Read the suggestions<\/strong>Each piece should show a photo, a full title and a price, and come from a different category than the item.<\/li>\n\n\n<li><strong>Tap every piece<\/strong>Each one should open a product page and be in stock. A section that is missing or shows only near copies of the item means the factor is not done.<\/li>\n<\/ol>\n\n\n\n<div class=\"wp-block-group iw-score is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group iw-tx is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Check this on your store with the free Styling Score<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Bots walk your store like a shopper. You get a score out of 100, a tier and a report.<\/p>\n\n\n\n<div class=\"iw-tiers\"><div>Salesperson 0\u201339<\/div><div>Shopping Assistant 40\u201369<\/div><div>Stylist 70\u2013100<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/iwand.style\/score\">Run the free Styling Score<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"add-complete-the-look-by-hand\" class=\"wp-block-heading\">How do I add Complete the Look by hand in Shopify?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">You add Complete the Look by hand in Shopify by choosing pairings for each best seller, saving them in the Search &amp; Discovery app, and adding the Complementary products block to your product page.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shopify\u2019s own tools do the whole job, so you need no code. Plan about three hours for your 20 best sellers.<\/p>\n\n\n\n<div class=\"wp-block-group iw-call iw-warn is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Work on a duplicate theme for layout changes<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Before you change the product page, duplicate your theme (<code>Online Store \u203a Themes<\/code>) and edit the copy. Before an agent changes many products, export a CSV backup (<code>Products \u203a Export<\/code>).<\/p>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">How do I choose the pairings?<\/h3>\n\n\n\n<ol class=\"wp-block-list iw-steps\">\n<li><strong>List your 20 best sellers<\/strong>Shopify analytics shows them under <code>Analytics \u203a Reports \u203a Sales by product<\/code>. Start there, because these pages get the most visits.<\/li>\n\n\n<li><strong>Choose two to four pieces for each<\/strong>Pick pieces from other categories by role: a layer, a top or bottom, shoes and an accessory. Match colour, fabric, occasion and season.<\/li>\n\n\n<li><strong>Check each piece can show<\/strong>Shopify only shows a piece that is Active, published to the Online Store and in stock, with a price above $0.00.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">How do I add the complementary products in Shopify?<\/h3>\n\n\n\n<ol class=\"wp-block-list iw-steps iw-restart\">\n<li><strong>Install Shopify Search &amp; Discovery<\/strong>It is a free app from Shopify. Open it from <code>Apps \u203a Search &amp; Discovery<\/code>.<\/li>\n\n\n<li><strong>Open Product recommendations<\/strong>Click <b>Product recommendations<\/b>, then <b>Add recommendations<\/b>, and select the product you want to customize.<\/li>\n\n\n<li><strong>Select the complementary products<\/strong>Choose up to 10 under <b>Complementary products<\/b>. Three or four is enough for an outfit. Click <b>Save<\/b>.<\/li>\n\n\n<li><strong>Repeat, or use Bulk edit<\/strong>To add pairings to several products at once, select them on the Recommendations page, click <b>Bulk edit<\/b>, choose the recommendations for each product and click <b>Save<\/b>.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">How do I show the block on the product page?<\/h3>\n\n\n\n<ol class=\"wp-block-list iw-steps iw-restart\">\n<li><strong>Open the product template on your duplicate theme<\/strong>Go to <code>Online Store \u203a Edit theme \u203a Products<\/code> and select <b>Default product<\/b>, or the template you use.<\/li>\n\n\n<li><strong>Add the block<\/strong>Click <b>Complementary products<\/b> if it is already there, or click <b>+ Add block<\/b> and select <b>Complementary products<\/b>. Only compatible themes offer this block, and one can appear per product page.<\/li>\n\n\n<li><strong>Set the size<\/strong>Set <b>Maximum products to show<\/b> to 4 so the section stays short. The theme decides the heading and layout.<\/li>\n\n\n<li><strong>Save, publish and test on a phone<\/strong>Publish the theme copy, then open three of your best sellers and tap each suggested piece.<\/li>\n<\/ol>\n\n\n\n<h2 id=\"add-complete-the-look-with-an-ai-agent\" class=\"wp-block-heading\">How do I add Complete the Look faster with an AI agent?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">An AI agent proposes pairings for your best sellers in minutes, and you approve each one before anything is saved.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Deciding which pieces belong together is the slow part. The agent follows five steps, so nothing changes until you say so.<\/p>\n\n\n\n<ol class=\"wp-block-list iw-pattern\">\n<li><strong>Read<\/strong>Your 20 best sellers and the catalogue<\/li>\n\n\n<li><strong>Propose<\/strong>A table of pairings, nothing saved<\/li>\n\n\n<li><strong>Approve<\/strong>You edit the table and say apply<\/li>\n\n\n<li><strong>Write<\/strong>Only the approved rows<\/li>\n\n\n<li><strong>Verify<\/strong>Open five product pages on a phone<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Use Sidekick in your Shopify admin, or connect your store to Claude or ChatGPT and approve access first. Add \u201cUse my connected Shopify store.\u201d as the first line. If your agent cannot save Complementary products itself, copy the approved table into <b>Bulk edit<\/b> by hand.<\/p>\n\n\n\n<div class=\"wp-block-group iw-prompt is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"iw-bar\"><span class=\"iw-nm\">Sidekick, Claude or ChatGPT prompt<\/span><button type=\"button\" class=\"iw-copy\" onclick=\"var b=this,s=b.querySelector('span'),p=b.closest('.iw-prompt').querySelector('pre'),t=p.innerText.trim();function d(m){s.textContent=m;setTimeout(function(){s.textContent='Copy prompt'},1800)}function f(){var r=document.createRange();r.selectNodeContents(p);var x=window.getSelection();x.removeAllRanges();x.addRange(r);d('Press Ctrl+C')}if(navigator.clipboard&#038;&#038;navigator.clipboard.writeText){navigator.clipboard.writeText(t).then(function(){d('Copied')},f)}else{f()}\"><span>Copy prompt<\/span><\/button><\/div>\n\n\n\n<pre class=\"wp-block-code\"><code>Look at the 20 best-selling products in my store, or in the collection &#91;Dresses].\nFor each one, propose 2 to 4 complementary products from my catalogue.\nRules: choose pieces from other categories &#91;Tops, Outerwear, Shoes, Accessories]; use only products that are active, published to the Online Store and in stock; pieces must work in one outfit by colour, fabric, occasion and season; never pair a product with itself or a near copy.\nWrite a one-line reason for each pairing in my brand voice. Examples of my voice:\n\"&#91;Example sentence 1]\"\n\"&#91;Example sentence 2]\"\nShow me a table: product, suggested complementary products, reason.\nDo not change anything until I reply \"apply\".\nWhen I reply \"apply\", set the Complementary products for each approved row, and tell me if you cannot.\nDo not change prices, inventory or discounts. Do not delete anything.<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph iw-foot\">Show me a table first. The prompt changes nothing until you reply apply.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group iw-call iw-tip is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Edit the table before you apply<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Swap any pair you would not wear together, and keep one piece in each set that is easy to add: an accessory or a layer.<\/p>\n<\/div>\n\n\n\n<h2 id=\"keep-complete-the-look-up-to-date\" class=\"wp-block-heading\">How do I keep Complete the Look up to date?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">You keep Complete the Look up to date by tagging every new product in Shopify Flow and pairing the tagged products once a week.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New products arrive with no pairings, and a sold-out piece disappears from the section because Shopify only shows complementary products that are in stock.<\/p>\n\n\n\n<ol class=\"wp-block-list iw-steps\">\n<li><strong>Build the Flow<\/strong>In Sidekick, paste the first prompt below. Sidekick builds a Shopify Flow workflow from a plain description. Check it uses the <b>Product created<\/b> trigger and the <b>Add product tags<\/b> action, then turn it on.<\/li>\n\n\n<li><strong>Run the weekly prompt<\/strong>Once a week, paste the second prompt below, review the table and reply apply.<\/li>\n\n\n<li><strong>Check on a phone<\/strong>Open two of the paired products on your live store.<\/li>\n<\/ol>\n\n\n\n<div class=\"wp-block-group iw-prompt is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"iw-bar\"><span class=\"iw-nm\">Sidekick prompt (build the Flow)<\/span><button type=\"button\" class=\"iw-copy\" onclick=\"var b=this,s=b.querySelector('span'),p=b.closest('.iw-prompt').querySelector('pre'),t=p.innerText.trim();function d(m){s.textContent=m;setTimeout(function(){s.textContent='Copy prompt'},1800)}function f(){var r=document.createRange();r.selectNodeContents(p);var x=window.getSelection();x.removeAllRanges();x.addRange(r);d('Press Ctrl+C')}if(navigator.clipboard&#038;&#038;navigator.clipboard.writeText){navigator.clipboard.writeText(t).then(function(){d('Copied')},f)}else{f()}\"><span>Copy prompt<\/span><\/button><\/div>\n\n\n\n<pre class=\"wp-block-code\"><code>Create a Shopify Flow workflow.\nTrigger: when a product is created.\nAction: add the tag needs-pairing to that product.\nShow me the workflow before you turn it on.<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph iw-foot\">This prompt builds the workflow only. Review it before you turn it on.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group iw-prompt is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"iw-bar\"><span class=\"iw-nm\">Sidekick, Claude or ChatGPT prompt (weekly run)<\/span><button type=\"button\" class=\"iw-copy\" onclick=\"var b=this,s=b.querySelector('span'),p=b.closest('.iw-prompt').querySelector('pre'),t=p.innerText.trim();function d(m){s.textContent=m;setTimeout(function(){s.textContent='Copy prompt'},1800)}function f(){var r=document.createRange();r.selectNodeContents(p);var x=window.getSelection();x.removeAllRanges();x.addRange(r);d('Press Ctrl+C')}if(navigator.clipboard&#038;&#038;navigator.clipboard.writeText){navigator.clipboard.writeText(t).then(function(){d('Copied')},f)}else{f()}\"><span>Copy prompt<\/span><\/button><\/div>\n\n\n\n<pre class=\"wp-block-code\"><code>Look at up to 20 products tagged needs-pairing.\nFor each one, propose 2 to 4 complementary products from other categories &#91;Tops, Outerwear, Shoes, Accessories]. Use only products that are active, published to the Online Store and in stock.\nWrite a one-line reason for each pairing in my brand voice.\nShow me a table: product, suggested complementary products, reason.\nDo not change anything until I reply \"apply\".\nWhen I reply \"apply\", set the Complementary products for the approved rows and remove the tag needs-pairing from those products only.\nDo not change prices, inventory or discounts. Do not delete anything.<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph iw-foot\">Show me a table first. The prompt changes nothing until you reply apply.<\/p>\n<\/div>\n\n\n\n<h2 id=\"which-apps-can-help\" class=\"wp-block-heading\">Which apps can help you add Complete the Look?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">Shopify\u2019s free Search &amp; Discovery app and your theme\u2019s Complementary products block cover Complete the Look, and a bundle app adds widgets and discounts.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Option<\/th><th>What it does<\/th><th>Price (checked Oct 19, 2026)<\/th><th>Best for<\/th><\/tr><\/thead><tbody><tr><td><a href=\"https:\/\/apps.shopify.com\/search-and-discovery\" target=\"_blank\" rel=\"noopener\">Shopify Search &amp; Discovery<\/a> (Shopify)<\/td><td>Complementary products on product pages, with up to 10 per product<\/td><td>Free<\/td><td>Most stores<\/td><\/tr><tr><td><a href=\"https:\/\/apps.shopify.com\/frequently-bought-together\" target=\"_blank\" rel=\"noopener\">Frequently Bought Together CBB<\/a> (Code Black Belt)<\/td><td>Bundle and recommendation widgets on product and cart pages, with discounts<\/td><td>Free plan; paid plans from $9.99 per month, 14-day free trial<\/td><td>Stores that want bundle discounts<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-group iw-ps is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph iw-eb\">The personal layer<\/p>\n\n\n\n<h2 id=\"personal-layer\" class=\"wp-block-heading\">Complete the look is the same for every shopper.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A Complementary products block shows every shopper the same pieces. It cannot pair the dress with the boots she already owns, or style it for the wedding she is dressing for. A personal AI stylist can, because it answers one shopper at a time from your own catalogue.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">iWAND is an AI stylist for independent fashion brands on Shopify. It gives every shopper a personal stylist, with outfits, styling advice, try-on and size help built on the brand&#8217;s own catalogue.<\/p>\n\n\n\n<p class=\"wp-block-paragraph iw-fine\"><strong>iWAND is our product.<\/strong> Free to install; iWAND charges 5% only on the sales it makes.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button iw-btn-light\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/demo.iwand.style\">Try it as a shopper on the demo store<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph iw-lnk\">Read: <a href=\"https:\/\/iwand.style\/blog\/shopify-fashion-store-growth-styling\/\">Grow Your Shopify Fashion Store with Styling: Salesperson to Stylist<\/a><\/p>\n<\/div>\n\n\n\n<h2 id=\"how-long-it-takes-and-what-it-costs\" class=\"wp-block-heading\">How long does it take and what does it cost?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">Adding Complete the Look to your 20 best sellers takes about three hours by hand and about two hours with an AI agent, and none of the options needs a developer.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Way<\/th><th>Time<\/th><th>Cost<\/th><th>Skills<\/th><\/tr><\/thead><tbody><tr><td>By hand<\/td><td>About 3 hours for 20 products<\/td><td>Free<\/td><td>Shopify admin basics<\/td><\/tr><tr><td>With an AI agent<\/td><td>About 2 hours<\/td><td>Free with Sidekick<\/td><td>Reviewing a table<\/td><\/tr><tr><td>With an app<\/td><td>About 2 hours<\/td><td>Free to $9.99 per month<\/td><td>Setting up bundle widgets<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-group iw-call iw-skip is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Not worth it if<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your store sells one product type, such as socks only, or fewer than about 30 products. A few hand-picked pairings on your best sellers are enough, and a full set-up adds little.<\/p>\n<\/div>\n\n\n\n<h2 id=\"how-to-know-its-fixed\" class=\"wp-block-heading\">How do I know Complete the Look is fixed?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph iw-lead\">Complete the Look is fixed when the Styling Score shows AOV-01 as Done and a shopper sees a full outfit on your best-selling product pages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Run the Styling Score again after you publish the theme copy. In Shopify analytics, watch average order value and items per order for 30 days before and after launch.<\/p>\n\n\n\n<div class=\"wp-block-group iw-score is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group iw-tx is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Check this on your store with the free Styling Score<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Bots walk your store like a shopper. You get a score out of 100, a tier and a report.<\/p>\n\n\n\n<div class=\"iw-tiers\"><div>Salesperson 0\u201339<\/div><div>Shopping Assistant 40\u201369<\/div><div>Stylist 70\u2013100<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/iwand.style\/score\">Run the free Styling Score<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 id=\"where-does-this-fit-in-aov\" class=\"wp-block-heading\">Where does this fit in AOV?<\/h2>\n\n\n\n<ol class=\"iw-ladder\"><li class=\"iw-now\"><span class=\"iw-id\">AOV-01<\/span><div class=\"iw-what\"><b>Complete the look<\/b><span>The pieces that finish the outfit on every product page.<\/span><\/div><span class=\"iw-chip iw-dk\">You are here<\/span><\/li><li><span class=\"iw-id\">AOV-02<\/span><div class=\"iw-what\"><b><a href=\"https:\/\/iwand.style\/blog\/shopify-fashion-store-growth-styling\/\">Shoppable looks: buy the look<\/a><\/b><span>Sell the whole outfit from a look page.<\/span><\/div><\/li><li><span class=\"iw-id\">AOV-03<\/span><div class=\"iw-what\"><b><a href=\"https:\/\/iwand.style\/blog\/shopify-fashion-store-growth-styling\/\">Personalized outfit<\/a><\/b><span>An outfit built around one product for one shopper.<\/span><\/div><\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Read next: <a href=\"https:\/\/iwand.style\/blog\/shoppable-lookbook-shopify\/\">How to Build a Shoppable Lookbook on Shopify That Keeps Shoppers Exploring<\/a> \u00b7 <a href=\"https:\/\/iwand.style\/blog\/shopify-fashion-store-growth-styling\/\">Grow Your Shopify Fashion Store with Styling: Salesperson to Stylist<\/a><\/p>\n\n\n\n<h2 id=\"complete-the-look-faq\" class=\"wp-block-heading\">What else do founders ask about Complete the Look?<\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list \">\n<div id=\"faq-question-179050000001\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">How many complementary products should I show?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Show three or four. Shopify lets you pick up to 10 complementary products per product, and the theme block can show up to 10, but a short set reads as an outfit. Choose pieces from at least one other category, so the shopper sees styling and not near copies of the item.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-179050000002\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">Do I need an app for Complete the Look on Shopify?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>No. Shopify\u2019s free Search &amp; Discovery app and your theme\u2019s Complementary products block cover it, in compatible themes. An app such as Frequently Bought Together adds bundle widgets and discounts, and its paid plans start at $9.99 per month. Native tools are enough to start.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-179050000003\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">Why are my complementary products not showing?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Shopify shows a piece only if it is Active, published to the Online Store, in stock and priced above $0.00, and not already in the shopper\u2019s cart. Your theme must also offer the Complementary products block, and only one block can appear on each product page. Check these first.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-179050000004\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">How long until average order value rises?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Nobody can promise a date or a lift. Compare average order value and items per order for the 30 days before and after launch, and judge the trend over several weeks. Stores with fewer orders may need longer before a clear pattern appears.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-179050000005\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">Can AI do this for each shopper?<\/h3>\n<div class=\"rank-math-answer \">\n\n<p>Yes, with a personal AI stylist. A Complementary products block shows every shopper the same pieces, while a personal AI stylist builds an outfit for one shopper from your own catalogue. iWAND is one; iWAND is our product. Free to install; iWAND charges 5% only on the sales it makes.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Sources<\/h3>\n\n\n\n<ol class=\"wp-block-list iw-sources\">\n<li>Salesforce. Personalization in Shopping report (Commerce Cloud blog, 2017). <a href=\"https:\/\/salesforce.com\/content\/blogs\/us\/en\/2017\/11\/personalization-in-shopping-report.html\" target=\"_blank\" rel=\"noopener\">https:\/\/salesforce.com\/content\/blogs\/us\/en\/2017\/11\/personalization-in-shopping-report.html<\/a><\/li>\n\n\n<li>Baymard Institute. 6 List Item Attributes to Include for Cross-Sell Recommendations (68% of Desktop Sites Are Missing One or More). Published Mar 23, 2021. <a href=\"https:\/\/baymard.com\/blog\/product-page-suggestions-information\" target=\"_blank\" rel=\"noopener\">https:\/\/baymard.com\/blog\/product-page-suggestions-information<\/a><\/li>\n\n\n<li>Shopify Help Center. Customize product recommendations. Checked Oct 19, 2026. <a href=\"https:\/\/help.shopify.com\/en\/manual\/online-store\/search-and-discovery\/product-recommendations\" target=\"_blank\" rel=\"noopener\">https:\/\/help.shopify.com\/en\/manual\/online-store\/search-and-discovery\/product-recommendations<\/a><\/li>\n\n\n<li>Shopify Help Center. Sidekick skills. Checked Oct 19, 2026. <a href=\"https:\/\/help.shopify.com\/en\/manual\/ai-powered-tools\/sidekick\/skills\" target=\"_blank\" rel=\"noopener\">https:\/\/help.shopify.com\/en\/manual\/ai-powered-tools\/sidekick\/skills<\/a><\/li>\n\n\n<li>Shopify Help Center. Shopify Flow, and the Add product tags action. Checked Oct 19, 2026. <a href=\"https:\/\/help.shopify.com\/en\/manual\/shopify-flow\/reference\/actions\/add-product-tags\" target=\"_blank\" rel=\"noopener\">https:\/\/help.shopify.com\/en\/manual\/shopify-flow\/reference\/actions\/add-product-tags<\/a><\/li>\n\n\n<li>Shopify App Store. Shopify Search &amp; Discovery, and Frequently Bought Together CBB. Checked Oct 19, 2026. <a href=\"https:\/\/apps.shopify.com\/search-and-discovery\" target=\"_blank\" rel=\"noopener\">https:\/\/apps.shopify.com\/search-and-discovery<\/a><\/li>\n<\/ol>\n\n\n\n<div class=\"wp-block-group iw-close is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group iw-c1 is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph iw-k\">AOV<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Check every AOV factor on your store<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The free Styling Score walks all three factors and shows which are Done, Halfway or Not yet.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/iwand.style\/score\">Run the free Styling Score<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group iw-c2 is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph iw-k\">Master pillar<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">From a salesperson into a stylist<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Part of Grow Your Shopify Fashion Store with Styling: Salesperson to Stylist, our guide to turning a Shopify fashion store from a salesperson into a stylist.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/iwand.style\/blog\/shopify-fashion-store-growth-styling\/\">Read the guide<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Complete the look on Shopify means every product page suggests the pieces that finish the outfit. Pick two to four pairings for each best seller, add them as Complementary products in the Search &#038; Discovery app, and show the block on your product page. Shoppers then add more pieces per order, which raises AOV.<\/p>\n","protected":false},"author":4,"featured_media":1016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[36,40,37],"stage":[32],"class_list":["post-993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stylist-store","tag-diy-styling","tag-search-discovery","tag-sidekick","stage-aov"],"_links":{"self":[{"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/posts\/993","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/comments?post=993"}],"version-history":[{"count":3,"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/posts\/993\/revisions"}],"predecessor-version":[{"id":1084,"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/posts\/993\/revisions\/1084"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/media\/1016"}],"wp:attachment":[{"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/media?parent=993"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/categories?post=993"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/tags?post=993"},{"taxonomy":"stage","embeddable":true,"href":"https:\/\/iwand.style\/blog\/wp-json\/wp\/v2\/stage?post=993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}